AI SEO
13 articles on AI SEO, written from work we shipped.
September 15, 2026 · 11 min read
What SEO Actually Costs in Mississauga and the GTA
Monthly SEO in the GTA runs from $300 to $10,000. What each band buys, why quotes differ, what the price leaves out, and when you shouldn't buy it yet.
Read articleSeptember 11, 2026 · 6 min read
Does ChatGPT Recommend Your Clinic? Check in Twenty Minutes
Ten prompts, two settings, one spreadsheet. How we find out whether an AI assistant names a local business, and which of two very different problems it has.
Read articleSeptember 8, 2026 · 7 min read
Why Your Law Firm Only Ranks for Its Own Name
Nobody searches for a law firm. They search the problem. Why one practice-areas page can't rank for twelve matters, and what the Law Society lets you say.
Read articleAugust 29, 2026 · 7 min read
In Google's AI Mode, the Most-Cited Source Is Google
AI Mode became the default search experience in May. For a local question, the page it quotes is usually your Google profile rather than your website.
Read articleAugust 25, 2026 · 4 min read
Paying ChatGPT Does Not Make It Recommend You
The sponsored placement and the recommendation in the answer are different systems. Why buying one never buys the other, and the order to do them in.
Read articleAugust 25, 2026 · 5 min read
What Are ChatGPT Ads, and Should You Run One?
OpenAI now sells advertising inside ChatGPT. What the placement looks like, who sees it, how targeting works without keywords, and whether to test one.
Read articleAugust 16, 2026 · 8 min read
How AI Decides Which Local Business to Recommend
45% of consumers asked an AI for a local recommendation last year, up from 6%. What these systems can see, and what the thresholds people quote are worth.
Read articleAugust 16, 2026 · 8 min read
How to Actually Measure AI Search Traffic
GA4 added an AI Assistant channel and Search Console a generative AI report. Both still miss most of it. What each counts, and what to report instead.
Read articleAugust 9, 2026 · 6 min read
Can AI Crawlers Actually Read Your Website?
Most AI crawlers do not run JavaScript. If your content appears on click, hover, or scroll, they may see an empty page. How to check yours in a minute.
Read articleAugust 8, 2026 · 5 min read
What Is llms.txt, and Do You Need One?
A plain-text file telling AI models what your site is and what each page covers. Support is uneven and the upside unproven, but here is what goes in it.
Read articleAugust 7, 2026 · 6 min read
The Schema Markup That Actually Matters
Schema.org has hundreds of types. A small business needs about five. Which earn their keep, which stopped working, and the mistake that breaks them all.
Read articleAugust 5, 2026 · 7 min read
How to Get Found in AI Search
Customers now ask ChatGPT and Claude what they used to type into Google. What makes a business show up in the answer, and what is sold as a shortcut.
Read articleAugust 4, 2026 · 6 min read
There Is No Such Thing as an AI Backlink
Getting cited by Claude or ChatGPT is worth chasing. It isn't a backlink, and anyone selling you one is selling something that doesn't exist.
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