GrowMint started from a simple frustration: businesses were stuck choosing between a cheap template that looked and performed like one, or an expensive agency built for enterprise budgets and enterprise timelines. Nothing in between actually treated a growing business's website like it mattered.
You talk to the person who will build it.
One number, one timeline, in writing.
Built around how your customers actually decide.
99+ Lighthouse before we call anything done.
Search-ready the day it goes live.
Same person, same inbox. No ticket queue.
The same person from the first call to the last deploy.
GrowMint is an AI digital marketing company working with businesses across Canada and the US: nine services across thirteen industries, from AI SEO and ChatGPT visibility through paid media, content, brand, and the web design and development it all points at. Every site we design, every campaign we launch, and every strategy we scope starts from the same question: what does this actually have to earn back?
What we deliberately don't have is the layer most agencies put between you and your project. No account managers relaying messages, no outsourcing halfway through, no proprietary platform holding your site hostage. The person who picks up your first call is the person writing your code, and the person still answering your email a year later.
That closeness is worth more now than it was five years ago, because a good share of what reads your site isn't a person. We build for both: fast and structured for the search engine, and plain enough in its facts that the assistant summarising it doesn't have to guess.
Tom Boban, Soumya Thomas and Rohan George started GrowMint in Mississauga in 2019, after watching too many good businesses pay agency rates for work that got handed down a chain until nobody at the top could tell you how the site was actually built.
They were friends first and business partners second, which is mostly why the arguments happen early, in a thread between the three of them, before anything reaches you as a decision you have to referee.
Co-founder, Design & engineering
Tom takes the first call, writes the scope, and then writes the code. That sounds inefficient right up until you've watched a project survive the translation from a salesperson's notes into a developer's ticket. Most of what makes a site good lives in the details that get lost exactly there. He builds the thing he sold you, which is the simplest quality control there is.
Co-founder, Social media
Soumya owns what GrowMint sounds like in public. Social is the half of marketing most agencies treat as an afterthought, posted when someone remembers, in whatever voice that day's writer had, and it is usually where a business gets met first, before anyone thinks to search the name. She runs it as its own discipline: one consistent voice, a real calendar, and replies that come from someone who knows the work being talked about.
Co-founder, Growth & search
Rohan's work starts where a lot of agencies stop paying attention: after launch. Rankings, AI answer visibility, and the numbers that say whether the money came back. He treats a website as a claim the business has to keep making: to Google, to the assistant summarising it, and to the person deciding in a few seconds whether you're worth an email.
Between the three of them, that's the whole chain. The person who answers your first email is the person who ships your code, and the person still watching your traffic a year later. Three names, no relay.
The person who scopes your project also builds it. No account managers relaying messages, no outsourcing halfway through, no handoff.
Every project gets held to the same bar, regardless of budget: fast, clean, and built to last. It's the standard we'd want if our own business depended on it.
A fixed quote, a real timeline, and direct access to the people doing the work. No sales layer between you and your project.
Code, content, and assets are yours outright once a project is paid for. No proprietary lock-in, ever.
Real estate agencies, restaurants, clinics, campaigns, storefronts, and everything in between. A booking flow, a menu, and a patient intake form all need to work differently, so we build around how your specific customers decide, instead of stretching a generic template over your business.
The person who scopes your project also builds it, from the first call to launch. If we're not the right fit for what you need, we'll tell you, and point you somewhere better.
Give businesses a digital presence that competes with companies ten times their size, without the enterprise price tag or the agency-of-record bureaucracy.
Tell us what you're building. You'll hear back within one business day, from the person who'd actually do the work.